Brand names
If we’re writing to or for them
We write the name the way they do. For example MINI, or Dave ja vu.
If we’re writing about them
We do it our way. Capital letters for every word, with the rest in lower case: Mini and Dave Ja Vu.
We write the name the way they do. For example MINI, or Dave ja vu.
We do it our way. Capital letters for every word, with the rest in lower case: Mini and Dave Ja Vu.
Get it here if you’re Apple,
and here if you’re Android.
We’ll send you a writing tip or bit of word-related news every month or so
Ten years of know-how in ten courses
