Say it like you mean it

Consumers want brands to take a stance. But they’re quick to cry ‘greenwashing’ or ‘wokewashing’. So what’s a writer to do? We have notes.

What it covers

The group will learn to:

• show they care
• call things by their names
• be (surprisingly) frank.

Who it’s for

Writers who tackle subjects like DEI, the environment, wellbeing and philanthropy.

How many people can join

Virtually: up to 20.
In person: up to 12.