Contact us

Mint and moustaches

We’ve just discovered Peppersmith. They make ‘fine English chewing gum’, and they do a fine job at telling people about it. Their website is worth a visit. And if you get your mitts on a pack of their gum, take a good look at the words. Our favourite bits are the ‘Moustache Heroes’, (little stories about notable, moustache-sporting persons from history) and the list of ingredients.

‘INGREDIENTS: Xylitol*...’

‘*Xylitol is also known as wood sugar (‘xyl’ is Greek for wood – think xylophone).’

Learning while you chew. Nice.

0 min read, posted in Culture, by Admin, on 16 Dec 2010

More like this

Writing tips

Tackling tricky messages: the good way to give bad news

Companies need to communicate bad news all the time, so it’s surprising they often still get it wrong. Learn the science behind delivering difficult messages.

Writing tips

You get what you give: the basics of using AI language tools

When it comes to AI models like Chat-GPT and its language-learning brethren, we’ve found one thing to be strikingly clear: you get what you give. Which means that prompt design – or what you say to Large Language Models

Diversity and Inclusion

A dose of our own medicine: lessons from our D.E.I. audit

We talk about the language of inclusivity for a living. Time to walk the walk. This year, we audited The Writer's website to see how it measured up to our own stringent standards for DEI.

Blog

Enough about us

Let's talk about you