The Co-op: rebranding a national treasure


How can language help revive a much-loved brand? The Co-op brand team tell all. Oh, and the word ‘clart’.

Listen to it on iTunes or SoundCloud.

 


2 minutes, 28 seconds read

Posted in

Our take

By

Admin

on Sep 04, 2016

Share this article on

Related articles

Enough about us

Let's talk about you

We use cookies to make our site better.

Find out more about how we use them (and why they’re called ‘cookies’) here.