First things first: Know this. Do that.

Before you start writing, ask yourself two questions:

1. What does my reader need to know?
2. And what do I want them to do next?

That's your plan. Get that right, and your writing will do its job.

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	Writing for UX Learn how to simplify microcopy and write content that guides users naturally through digital journeys.
	Talking to machines The art of writing effective prompts for generative AI tools (like Chat GPT).
	Persuasive Business Writing Techniques to write proposals, reports, and emails that get action—fast and clearly.

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