Hot off the press: our thoughts on what's happening in the world of brand language and business writing. Warning: may contain the occasional rant.
Our Padders went to the other side of the world and all we got was this lousy blog.
Writing, Learning & development
Creative writing writing can teach you a lot about writing at work, but it takes practice. Here are some ideas to help you keep up with your creativity.
Writing, Brand & marketing
You've finally put pen to paper. Here's what to do once you've got the first draft down.
What can creative writing teach you about writing at work? More than you might think. When our Marianne isn’t working at Writer HQ, she’s busy writing plays. Here are her top tips for improving your writing.
Wondering why a lot of idioms seems to blow little ducks*? Our Harry has the answer.
*Latvian for talk nonsense.
Bank needn’t be a four-letter word. Our Jo’s got some advice for the industry.
Consulting, Brand & marketing
Writing anything that’s legally binding? Our Neil’s got a couple of things you need to bear in mind.
Could your business writing use a spruce? We can help.
Our Colby's written a nice blog that might make you think about language for a few moments.
Much hoopla this week about the landing of a picture-taking, data-relaying thingmy on the back of a comet.
Writing, Customer experience
Our Georgina has a thing or two to teach Aristotle about the art of persuasion.
Is it a bird? Is it a plane? No, it’s four tips to make your PowerPoints sing.
Benefits not features, right? It’s not that simple, says Nick.
Our Nick’s a big fan of Apple’s innovative spirit. But there’s one area where they keep letting us down.
Our Georgina isn’t much impressed with the way pharmaceutical firms talk to their customers. With so much money spent on sales and marketing, are they missing a trick by not thinking more about their words?
Our Neil’s spotted some welcome writing advice in an unusual place.
Last week I shared some of the year’s best ‘Writing for Design’ entries from the D&AD Awards. But not one of them was quite groundbreaking enough to win the ultimate accolade: the Black Pencil.
Our Padders is here with a few kind words for our old enemy: jargon.
Bad Grammar Award? No thanks, says our Harry. There’s more to life than a dangling participle.
Our man in New York is tired of arguing that good writing doesn't have to mean a lot of writing. And he knows who to blame.
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